The "Connected Women" Project Has Sparked the Final Excitement for the Social Media Campaign Competition

Implemented in collaboration with the Ministry of National Education Directorate General of Life Long Learning, ISKUR (Turkish Employment Agency), and Vodafone Turkey Foundation, the "Connected Women" project has sparked the final excitement for the Social Media Campaign Competition. The projects of 21 people who passed the pre-selection out of a total of 82 applicants will be evaluated in the jury session to be held on October 19. The top 3 competitors will be granted a lifeline fund.

Implemented by the Ministry of National Education Directorate General of Life Long Learning, ISKUR (Turkish Employment Agency), and Vodafone Turkey Foundation to bring the power of technology to the potential of women, the "Connected Women" project continues with the excitement of the competition. With this project that aims to improve the digital skills of women over the age of 18, the countdown has started for the final of the Social Media Campaign Competition, held among women who have finished their "Digital Marketing" training. Among82 applications, the projects of 21 people who managed the social media accounts of a small business of their choice for 1 month will be evaluated in the jury session to be held on October 19th. Based on the evaluation, the top 3 competitors will be granted a lifeline fund.

Mr. Sabahattin Dülger, the General Director of the Ministry of National Education Directorate General of Life Long Learning , stated:

"At the Directorate General of Life Long Learning, we believe that the most valuable natural resource of a country is people and continue to provide educational support to all individuals seeking to improve themselves, regardless of their wide range of abilities, ages, and education level. With the goal of empowering disadvantaged women in the digital field, the Connected Women project is our first compound training for this purpose. Our project's Digital Literacy and Digital Marketing training continue in 13 provinces. Moreover, the scope of our project is expanding each day thanks to the great interest of women. With our trainings that began in December, we are pleased to provide training to nearly 5,000 women in the digital field until today. Besides providing training, our project also offers opportunities to women to implement this training with the Social Media Campaign Competition. We wish success to all our trainees of this competition, which offers its participants an opportunity to implement their training. We also would like to note that our work will resume for a life-long learning Turkey."

Mr. Hasan Süel, the Chair of Vodafone Turkey Foundation , stated:

"At Vodafone Turkey Foundation, we believe that each work we do should serve a purpose. Therefore, we created the 'Connected Women' project based on our goal-oriented vision. We implemented a project that will contribute to our society's digitalization and support women's development. Thanks to this project, we will both be one step closer to our goal of a digital society and help women have a profession by leveraging the power of technology. With the 'Connected Women' project, we continue to uncover the digitalization potential of women via various training programs. Within the project's scope, we have held a Social Media Campaign Competition among women who completed our 40-hour 'Digital Marketing' training. For this competition, we received 82 applications. After the pre-selection stage, 21 women qualified for the competition. During the competition, our contestants were tasked to manage the social media accounts of a small business they chose for one month. After the evaluation process of our contestants' projects at the jury session to be held on October 19, the winners will be announced. Based on the results, we will provide lifeline funds to our top 3 competitors. We wish our finalists the best of luck. As Vodafone Turkey Foundation, we will continue to streamline women's lives with the opportunities offered by digital technologies."

We will reach nearly 12,000 women in 13 provinces

The "Connected Women" project provides female trainees with 24-hour "Digital Literacy" and 40 hours of "Digital Marketing" training. Training, which are held in İstanbul, Ankara, İzmir, Bursa, Antalya, Samsun, Mardin, Afyonkarahisar, Elazığ, Sivas, Kastamonu, and Ağrı, are given by 140 trainers working at the Public Education Centers in these provinces. Regarding training within the scope of the project, some are given in person, while others are provided as videos, which are watched on the Distance Education platform of the Ministry of National Education Directorate General of Life Long Learning. The project aims to reach around 12,000 women in 13 provinces.

The project provides digital vocational training

The "Digital Marketing" training given within the "Connected Women" project aims to provide women with digital skills and enable them to join the workforce by providing digital vocational training. Some of the training subjects are Introduction to Marketing and Fundamentals of Digital Marketing, Social Media Management, Visual Production and Management, Mobile Marketing, Current Strategies in Digital Marketing, E-Mail Marketing, Essential Approaches in Public Relations and Digital Reputation Management, Legal Regulations, E-Commerce, Search Engine Marketing, and Social Media Management. The General Directorate of Turkish Employment Agency also provides support with the Occupation Club, a career consultancy program focusing on "Digital Marketing" training.